A facial aesthetic doctor

This client needed a new website built to an existing design.

So using my Fluidal framework as the basis, I started the build process.

One of the key requirements was an integrated treatment section (listing the various treatments, who they’re intended for, age group, skin type etc) all linked to a skincare quiz.

With so much information to deal with and the potential of having to maintain duplicate information (which will get out-of-date or simply forgotten about), this could’ve easily become a nightmare to manage.

However, with the clever use of custom taxonomies, custom posts and some very bespoke code, I was able to streamline the backend interface so it became dead easy to manage.

Sweet 🙂


  • Responsive, fluid design using my Fluidal boilerplate WordPress theme
  • Heavily customised Woocommerce shop
  • Bespoke skin type selector
  • Easy to update by using normal WordPress posts and pages


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